Client

Poumos Fireworks

Industry

Entertainment Services

Services

Web design / Branding / Copywriting / On-page SEO

Based in Cyprus, Poumos Fireworks & Special Effects is an experienced team of professionals with expertise in pyrotechnics - advanced fireworks performances. They specialise in designing, planning and operating fireworks and special effects displays with the utmost care to safety standards, delivering high-quality services.

Poumos Fireworks needed assistance in securing essential digital visibility through a functional website, as well as insight in shaping their branding strategy. The key concept of the business was to quickly differentiate from competitors, demonstrating that it offers a multilevel entertainment service and is not just a provider of fireworks.

A bilingual, simple, responsive website was the starting point to display Poumos Fireworks several services, that entail venue reviewing, event consultation, as well as logistics. Branding identity elements were laid out, fashioning among others, a colour combination and proper call-to-action messages. It was made sure the copy outlined all the different kinds of fireworks and effects available to either businesses in the entertainment/events sector or private individuals, for instance in the case of wedding events.

From being short of a website, Poumos Fireworks can now benefit from a new customer acquisition channel, enjoying growing visibility beyond their country of origin. The company had an impressive positive return from its website investment in less than a month it launched and now enjoys appearance in the first top 10 Google results in planned keywords. Its ROI is also validated by the noticeable traffic to its website, which now effectively exhibits their services, drawing the users’ attention and interest.

"George and his team were awesome to work with. On-time and very professional to the whole process with lots of good advice and guidance. 

Our digital presence expanded to Cyprus and beyond. From the first month of the website, we managed to get new clients. 

Thank you for your work again!"

Christos Poumos, Poumos Fireworks.